Innovation, technology and digitisation have always been fundamental factors for the FS Group in promoting sustainable development in Italy.
FS Italiane is also amongst the companies that are promoting various open innovation initiatives. The new cultural approach permits drawing on a diversified network of idea generators outside the corporate organisation. Startups, innovators and research institutes are called upon to respond to the call for innovation.
As our CEO Gianfranco Battisti stated, “Digital offers a great possibilities for change and discontinuity.” A new model of growth and development is the objective that the FS Group is pursuing with the 2019-2023 Industrial Plan.
Startups, freelancers, University departments and Research Centres are called upon to face off in the new Challenge launched by the FS Group and Lazio Innova in collaboration with Digital Magics.
There are two themes from which to choose: Innovative marketing and engagement techniques for social media channels serving regional train customers and FS Mobility Management—promoting sustainable mobility for home-work travel for Ferrovie dello Stato Italiane Group employees.
Those who choose to compete in the first challenge will have to present innovative social media solutions dedicated to regional trains in order to generate engagement and sharing. Those who prefer to take up the second challenge will have to present inventive solutions for improving the offer of mobility services for FS Italiane Group employees who travel to work each day.
For everyone, 16 February is the deadline for applications.
Those interested in participating will be able to join the Open Innovation Challenge by filling out and sending in the “Proposals for Innovative Solutions” application form available on the website www.lazioinnova.it.
Alternatively, emails can be sent to roma.casilina@lazioinnova.it, indicating participation in the first Challenge #1 FSI or second Challenge #2 FSI. Each team/startup will only be able to apply to take part in one of the two themes.
1st place in the Challenge for Innovative Marketing Techniques for FS Italiane social media channels will be awarded a cash prize worth 10,000.00 euro and an award of specialised services. The latter will be assigned 2nd and 3rd place. The same prize types are up for grabs for the top three in the FS Mobility Management challenge.